GEO RENT
UX CASE STUDY
Best service to rent or share your stuff in the neighbourhood
ABOUT
A desktop application which allows people to rent and lease stuff in their neighborhood.
Using this app you will: warm-up relationships between neighbors
The lazy way of waste recycle and give a second
Using this app you will: warm-up relationships between neighbors
The lazy way of waste recycle and give a second
BONUS
You can warm up relationships between neighbors
The lazy way of waste recycle
It is a second life for a useless stuff
A good way of making extra money from the old stuff
Economy because you don't have to buy anything new, just rent it
The lazy way of waste recycle
It is a second life for a useless stuff
A good way of making extra money from the old stuff
Economy because you don't have to buy anything new, just rent it
TARGET AUDIENCE
All the people in your neighborhood.
Every person has something useless that can be helpful for others who live next door. It is an excellent opportunity to repel money.
Same time there are a lot of tools that used only one time a year, so you don't have to spend money buying them.
For example, such things as drills for repair or masquerade costume for kids.
So this application is beneficial and helps people to rent what they want from the person who leaves next door.
Every person has something useless that can be helpful for others who live next door. It is an excellent opportunity to repel money.
Same time there are a lot of tools that used only one time a year, so you don't have to spend money buying them.
For example, such things as drills for repair or masquerade costume for kids.
So this application is beneficial and helps people to rent what they want from the person who leaves next door.
MAIN CHALANGE
The main challenge is that there are two primary categories in the rental relationship.
Various types of users with different users flow, age, and goals.
And the app should be friendly and helpful both for various users.
Make it simple for people who are not experienced with computers
(seniors) who are willing to rent or share some stuff and earn extra money
And engage with youngsters and show them that it is safe and cool to exchange things with your neighbors.
Various types of users with different users flow, age, and goals.
And the app should be friendly and helpful both for various users.
Make it simple for people who are not experienced with computers
(seniors) who are willing to rent or share some stuff and earn extra money
And engage with youngsters and show them that it is safe and cool to exchange things with your neighbors.
PERSONA 1 (adult men 65+)
Let's call him Mike
He is a grandpa. He has a lot of tools for repair. And his son advised him that that he can share them with neighbors.
He is a grandpa. He has a lot of tools for repair. And his son advised him that that he can share them with neighbors.
GOALS
Earn extra money from tools, entertain himself on a pension with a rent hobby and by talking with clients and find some new friend similar age.
Earn extra money from tools, entertain himself on a pension with a rent hobby and by talking with clients and find some new friend similar age.
PAIN POINTS
He is not a tech-savvy but a technophobic person. And it is hard for him to work with the app without a son.
He is not a tech-savvy but a technophobic person. And it is hard for him to work with the app without a son.
SOLUTION
The app should be maximum easy to help people without a technical background use it. Simple personal cabinet with intuitive classification should help user easy place advertisement
The app should be maximum easy to help people without a technical background use it. Simple personal cabinet with intuitive classification should help user easy place advertisement
PERSONA 2 (young mother 27-35)
Lets call her Adele
Adele is a working single mother with a
6-year-old girl. She thinks that to rent is much cheaper then buy
Adele is a working single mother with a
6-year-old girl. She thinks that to rent is much cheaper then buy
GOALS
For some economy, she wants to rent all Carnaval gown for her dougher and decor for kinder parties.
For some economy, she wants to rent all Carnaval gown for her dougher and decor for kinder parties.
PAIN POINTS
lenses are expensive and he afraid that person who rent them will brake or stole them
lenses are expensive and he afraid that person who rent them will brake or stole them
SOLUTION
First of all - there are a lot of neighbors with kids and she can choose among them. Also, each person who wants to share stuff have a rank
First of all - there are a lot of neighbors with kids and she can choose among them. Also, each person who wants to share stuff have a rank
PERSONA 3 (men 35+)
Lets call him Sam
Sam used to be a great photographer. But things are not so good. He has a lot of expensive tools, he needs money but he don't what to sell tools.
Sam used to be a great photographer. But things are not so good. He has a lot of expensive tools, he needs money but he don't what to sell tools.
GOALS
San has a lot of expensive lenses. So he want to share them and earn extra money. SAm beliece he will came bach to his photografer profesuo so selling lenses is not a good idea.
San has a lot of expensive lenses. So he want to share them and earn extra money. SAm beliece he will came bach to his photografer profesuo so selling lenses is not a good idea.
SOLUTION
A person can share thing on the personal condition, with a big deposit for instance
Also, only a regulated person can see a special expensive item. So if a person wants to rent something as expensive as lenses she needs to register in the system.
A person can share thing on the personal condition, with a big deposit for instance
Also, only a regulated person can see a special expensive item. So if a person wants to rent something as expensive as lenses she needs to register in the system.
PAIN POINTS
She has no time to search or travel through the city or to communicate with unscrupulous item owner
She has no time to search or travel through the city or to communicate with unscrupulous item owner
Main ideas of app
vital points
Easy map navigation
As obvious as it can be. You enter the address and see all advertisements in the neighborhood
Any neibourhood
Of course, if there is nothing to rent in 2 km from your address - the app will show you all addresses to choose
Personal account settings
If you want to protect your expensive property you can share it only with people who have a personal account. Of course, you should take bail or see a person's id but an additional registration will prevent unesesery questions.
Categorisation
All items have a categorization, so if your person doesn't know what exactly tool she needs she can see all category in the neighborhood
USER FLOW
need to rent something cheap and once so no need for registration or entering personal account
need something expensive so has to register or enter to a personal account
enter the name of item and address in which neighborhood you are looking for
chose the best item from geopoint or list
contact with
the owner
the owner
Person who wants to rent something
find nothing so maybe the owner wants to share stuff only with registered users. So need a registration
after the usage, leave the positive or negative feedback about the owner and the item
enter a personal account
create your personal account if a person wants to rent better or expencive items
USER FLOW
waiting for a customer
share staff on your terms and dont forget to ask for a bail or see persona id!
chose clasification, add descripton, adress and terms of rents
create new ad
edit existing ad
Person who want to share her stuff
After you cank rank person if she use a personal account
enter a personal account
create your personal account
